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The site pouakaizoo.com has the following on the site, "Welcome to the Pouakai Zoo website." We noticed that the webpage also said " Pouakai Zoo is a Taranaki tradition." It also stated " It has been open for nearly four decades, a place where children of the past can bring a new generation of children or even grandchildren to visit the zoo over and over again. The memories of being chased by the geese while you are trying to feed them or walking through the native bush area have created everlasting memories and has made the zoo a part of the Taranaki heritage." The header had pouakai as the highest ranking keyword. This keyword was followed by zoo, taranaki, and new plymouth which isn't as urgent as pouakai. The other words the site used was petting zoo. lions is also included but might not be viewed by web engines.